In the eyes of the crocodile
(2021)
Lacoste's objective for this project was to offer a new way of discovering the French Open through a first-person camera that follows the tournament through the eyes of the iconic Lacoste logo.
Project Link
The challenge on this project was the very tight production schedule, with images shot in the morning for an evening broadcast lasting a whole week. Assets had to be adapted throughout the shoot for the main videos and a few posts on the Lacoste instagram account.
Client
Lacoste, BETC
Service
Motion Design